/* KÜLT. — beyaz zemin, siyah mürekkep, krom vurgu */
:root {
  --bg: #ecebe8;
  --paper: #f5f4f1;
  --ink: #0e0e0e;
  --mute: #8f8d88;
  --line: #d3d1cb;
  --night: #0b0b0c;
  --accent: #e8412c;
  --accent-deep: #2b0b08;
  --accent-soft: #ffd9d3;
  --serif: "Instrument Serif", "Times New Roman", serif;
  --goth: "Pirata One", "Instrument Serif", serif;
  --sans: "Inter", system-ui, -apple-system, "Segoe UI", sans-serif;
  --ease: cubic-bezier(.76, 0, .24, 1);
  --g: 1.5vw;
  --chrome: linear-gradient(180deg, #fbfbfd 0%, #b9bec8 28%, #3c3f47 46%, #0d0d10 50%, #8c8478 54%, #ece7dd 70%, #8f939c 86%, #e9eaee 100%);
}
*, *::before, *::after { box-sizing: border-box; }
html { -webkit-text-size-adjust: 100%; }
html.lenis, html.lenis body { height: auto; }
.lenis.lenis-smooth { scroll-behavior: auto !important; }
body {
  margin: 0; background: var(--bg); color: var(--ink);
  font: 400 13px/1.45 var(--sans); letter-spacing: -.005em;
  -webkit-font-smoothing: antialiased; text-rendering: optimizeLegibility;
}
img, video, svg { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button { font: inherit; color: inherit; background: none; border: 0; padding: 0; cursor: pointer; }
h1, h2, h3, p, dl, dd, ol, ul, figure { margin: 0; padding: 0; }
ol, ul { list-style: none; }
::selection { background: var(--accent); color: #fff; }
.sr, .skip:not(:focus) { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }
.skip:focus { position: fixed; z-index: 999; top: 8px; left: 8px; background: var(--ink); color: var(--bg); padding: 8px 12px; }
:focus-visible { outline: 1.5px solid var(--ink); outline-offset: 3px; }

.hud-label { font: 500 11px/1.3 var(--sans); color: var(--mute); letter-spacing: 0; text-transform: none; }

/* ---------- HUD (sabit iskelet) ---------- */
.hud { position: fixed; inset: 0; z-index: 40; pointer-events: none; font-size: 11px; line-height: 1.3; }
.hud > * { pointer-events: auto; position: absolute; }
.hud-badge { left: var(--g); top: 2.2vh; width: 74px; }
.hud-badge .logo { width: 100%; height: auto; }
.hud-menu { left: 13.8vw; top: 2.2vh; }
.hud-menu ul { margin-top: 3.4vh; }
.hud-menu a { display: block; font: 400 clamp(17px, 1.75vw, 30px)/.92 var(--serif); text-transform: uppercase; letter-spacing: -.01em; position: relative; transition: transform .5s var(--ease); }
.hud-menu a::before { color: var(--accent); content: "→"; position: absolute; left: -1.1em; opacity: 0; transition: opacity .3s, transform .5s var(--ease); transform: translateX(-.4em); }
.hud-menu a:hover, .hud-menu a.is-on { transform: translateX(1.1em); }
.hud-menu a:hover::before, .hud-menu a.is-on::before { opacity: 1; transform: none; }
.hud-audio { left: 39vw; top: 2.2vh; display: flex; align-items: center; gap: 8px; }
.hud-audio i { width: 14px; height: 1px; background: currentColor; transition: width .4s var(--ease); }
.hud-audio[aria-pressed="true"] i { width: 26px; background: repeating-linear-gradient(90deg, currentColor 0 2px, transparent 2px 4px); height: 8px; animation: eq .8s steps(4) infinite; }
@keyframes eq { 50% { clip-path: inset(30% 0 0 0); } }
.hud-based { left: 57vw; top: 2.2vh; }
.hud-based span, .hud-right .hud-label { color: var(--mute); }
.hud-right { right: var(--g); top: 2.2vh; display: flex; gap: 14px; align-items: baseline; }
.hud-right a { text-decoration: underline; text-underline-offset: 3px; }
.hud-right .hud-lang { text-decoration: none; border: 1px solid currentColor; border-radius: 99px; padding: 1px 7px; }
.hud-scroll { left: var(--g); bottom: 2.4vh; }
.hud-reel { right: var(--g); bottom: 2.4vh; text-decoration: underline; text-underline-offset: 3px; }
.hud-reel b { color: var(--accent); display: inline-block; margin-left: 4px; text-decoration: none; }
/* anasayfada HUD intro bitince gelir */
.is-home .hud { opacity: 0; visibility: hidden; transition: opacity .6s, visibility .6s; }
.is-home.hud-on .hud { opacity: 1; visibility: visible; }
.hud-menu-btn { cursor: default; }
.hud-compact .hud-menu-btn { cursor: pointer; color: var(--ink); text-decoration: underline; text-underline-offset: 3px; }
.hud-compact .hud-menu ul { display: none; }
.hud-compact .hud-menu.is-open ul { display: block; margin-top: 1.4vh; padding: 1.6vh 1.4vw 1.8vh 2.4vw; background: var(--bg); box-shadow: 0 2vh 5vh rgba(0, 0, 0, .12); }
.hud-compact .hud-scroll { opacity: 0; }
.hud-compact .hud-badge, .hud-compact .hud-right, .hud-compact .hud-audio, .hud-compact .hud-based { background: var(--bg); box-shadow: 0 0 0 6px var(--bg); }

/* ---------- İMLEÇ ---------- */
.cursor { position: fixed; z-index: 90; left: 0; top: 0; pointer-events: none; display: none; }
.cursor-dot { position: absolute; width: 8px; height: 8px; margin: -4px 0 0 -4px; border-radius: 50%; background: var(--ink); transition: transform .3s var(--ease), opacity .3s; }
.cursor-label { position: absolute; left: 14px; top: -11px; white-space: nowrap; background: var(--ink); color: var(--bg); font: 500 11px/1 var(--sans); padding: 6px 10px; border-radius: 99px; transform: scale(.6); opacity: 0; transform-origin: left center; transition: transform .35s var(--ease), opacity .25s; }
.cursor.has-label .cursor-label { transform: none; opacity: 1; }
.cursor.has-label .cursor-dot { transform: scale(.5); }
@media (hover: hover) and (pointer: fine) { .cursor.is-live { display: block; } }

/* ---------- SAYFA GEÇİŞİ ---------- */
.wipe { position: fixed; inset: 0; z-index: 80; pointer-events: none; }
.wipe-panel { position: absolute; inset: 0; background: var(--accent); transform: translateX(-101%); }
.wipe-ball { position: absolute; bottom: 10vh; left: 0; width: 30vh; transform: translateX(-110%); }
html.wiping .wipe { pointer-events: auto; }

/* ---------- INTRO ---------- */
.intro { position: relative; height: 230vh; }
.intro-stage { position: sticky; top: 0; height: 100vh; overflow: hidden; background: var(--bg); }
.intro-reveal { position: absolute; inset: 0; display: grid; place-content: center; justify-items: center; gap: 2.4vh; }
.intro-logo { width: min(80vw, 118vh); }
.intro-logo .logo { width: 100%; height: auto; filter: drop-shadow(0 2.4vh 2.2vh rgba(0, 0, 0, .14)); }
.intro-tag { font: 400 clamp(18px, 2vw, 34px)/1 var(--serif); font-style: italic; }
.intro-curtain { position: absolute; inset: 0; background: var(--accent); transform: translateX(18vw); will-change: transform; }
.intro-hint { position: absolute; left: 50%; bottom: 4vh; color: #fff; font-size: 12px; letter-spacing: .02em; transform: translateX(-9vw); opacity: .85; }
.intro-hint span { margin-right: 4px; }
.intro-pusher { position: absolute; bottom: 9vh; left: 0; width: 33vh; transform: translateX(calc(18vw - 96%)); will-change: transform; }
.pusher { width: 100%; height: auto; overflow: visible; }
.ball { width: 100%; height: auto; overflow: visible; }
.bubble { position: absolute; left: 34%; bottom: 100%; margin-bottom: -2vh; display: grid; white-space: nowrap; background: #fff; border: 3px solid #111; border-radius: 22px; padding: 1.2vh 1.4vw 1.4vh; font: 400 clamp(17px, 1.6vw, 28px)/1.02 var(--serif); font-style: italic; box-shadow: 5px 6px 0 #111; transform-origin: 30% 120%; transition: opacity .35s, transform .45s var(--ease); animation: bob 2.2s ease-in-out infinite; }
.bubble span:last-child { font-family: var(--goth); font-style: normal; color: var(--accent); font-size: 1.15em; }
.bubble::after { content: ""; position: absolute; left: 26%; top: 100%; width: 22px; height: 22px; background: #fff; border-right: 3px solid #111; border-bottom: 3px solid #111; transform: translateY(-11px) rotate(45deg) skew(10deg, 10deg); }
.bubble.is-gone { opacity: 0; transform: scale(.6) rotate(-6deg); animation: none; }
@keyframes bob { 50% { transform: translateY(-6px) rotate(-1.5deg); } }
.intro-hint { display: flex; align-items: center; gap: 10px; }
.mouse { width: 18px; height: 28px; border: 1.5px solid currentColor; border-radius: 10px; position: relative; }
.mouse::after { content: ""; position: absolute; left: 50%; top: 5px; width: 2px; height: 6px; margin-left: -1px; border-radius: 2px; background: currentColor; animation: wheel 1.6s ease-in-out infinite; }
@keyframes wheel { 60% { transform: translateY(8px); opacity: 0; } 61% { transform: none; opacity: 0; } }


/* ---------- İŞLER (iskelet) ---------- */
.work { position: relative; height: calc(var(--n) * 62vh + 100vh); }
.work-stage { position: sticky; top: 0; height: 100vh; overflow: hidden; }
.work-meta { position: absolute; left: var(--g); top: 38vh; width: 34vw; display: grid; grid-template-columns: 1fr 1fr; gap: 3.2vh 2vw; font-size: 11px; }
.work-meta div { display: grid; grid-template-columns: 5.6em 1fr; }
.work-meta dt { color: var(--mute); }
.work-meta dd { white-space: pre-line; }
.work-media { position: absolute; inset: 0; perspective: 1700px; perspective-origin: 50% 40%; transform-style: preserve-3d; }
.wm { position: absolute; left: 0; top: 0; width: var(--cw); height: var(--ch); transform-origin: 50% 50%; will-change: transform; background: #d9d7d2; box-shadow: 0 1.6vh 3vh rgba(0, 0, 0, .28); backface-visibility: hidden; }
.wm video, .wm img { width: 100%; height: 100%; object-fit: cover; display: block; }
.wm::after { content: ""; position: absolute; inset: 0; background: linear-gradient(180deg, rgba(255,255,255,.18), rgba(0,0,0,.12)); pointer-events: none; opacity: var(--shade, 1); }
.work-stage { --cw: 30vh; --ch: 53.3vh; }
.work-count { position: absolute; left: 13.8vw; top: 76vh; }
.count { display: flex; align-items: flex-start; gap: 3vw; margin-top: -1vh; pointer-events: none; }
.count-num { color: var(--accent); font: 400 29vh/0.78 var(--goth); letter-spacing: -.02em; display: inline-block; overflow: hidden; height: .82em; }
.count-num > span { display: block; }
.count-total { font-size: 11px; position: absolute; left: 15.5vw; top: 2.4vh; }
.work-list { position: absolute; left: 66vw; width: 26vw; top: 0; text-align: center; will-change: transform; }
.wl { position: relative; height: 22vh; display: grid; align-content: center; opacity: .2; transition: opacity .6s; }
.wl.is-active { opacity: 1; }
.wl a { display: grid; justify-items: center; gap: 4px; }
.wl-thumb { display: none; }
.wl-sector { font-size: 11px; color: var(--mute); }
.wl.is-active .wl-sector { color: var(--accent); }
.wl-name { font: 400 clamp(20px, 2.05vw, 36px)/1 var(--serif); text-transform: uppercase; letter-spacing: -.005em; }
.wl-dash { line-height: 1; }
.wl-short { font-size: 11px; max-width: 24em; }
.wl-sw { position: absolute; right: -6vw; top: 50%; display: flex; gap: 5px; transform: translateY(-50%); opacity: 0; transition: opacity .4s; }
.wl.is-active .wl-sw { opacity: 1; }
.wl-sw i { width: 12px; height: 12px; outline: 1px solid rgba(0, 0, 0, .08); }

/* ---------- MANİFESTO ---------- */
.manifesto { padding: 26vh var(--g) 22vh; text-align: center; }
.mf-big { display: grid; font: 400 clamp(44px, 10.5vw, 220px)/.86 var(--serif); letter-spacing: -.03em; text-transform: uppercase; }
.mf-big span:last-child { font-family: var(--goth); text-transform: none; letter-spacing: -.01em; }
.chrome-text, .mf-big span:last-child, .ct-kult {
  background: var(--chrome); -webkit-background-clip: text; background-clip: text; color: transparent;
  -webkit-text-stroke: .012em #111; paint-order: stroke fill;
}
.mf-sub { max-width: 44em; margin: 7vh auto 0; font-size: 15px; line-height: 1.55; }

/* ---------- BÖLÜM BAŞLIKLARI ---------- */
section[id] { scroll-margin-top: 2vh; }
.sec-head { display: grid; grid-template-columns: 13.8vw 1fr 30vw; align-items: end; padding: 0 var(--g) 5vh; gap: 0 2vw; }
.sec-head h2 { font: 400 clamp(40px, 7vw, 130px)/.86 var(--serif); text-transform: uppercase; letter-spacing: -.025em; }
.sec-head > p:last-child:not(.hud-label) { font-size: 13px; max-width: 30em; }

/* ---------- HİZMETLER ---------- */
.services { padding: 8vh 0 14vh; position: relative; }
.svc { border-top: 1px solid var(--ink); margin: 0 var(--g); }
.svc-row { border-bottom: 1px solid var(--line); }
.svc-row summary { list-style: none; cursor: pointer; display: grid; grid-template-columns: calc(13.8vw - var(--g)) 1fr 30vw 2em; gap: 0 2vw; align-items: baseline; padding: 2.6vh 0; }
.svc-row summary::-webkit-details-marker { display: none; }
.svc-plus { font: 400 26px/1 var(--sans); font-style: normal; color: var(--accent); justify-self: end; transition: transform .4s var(--ease); }
.svc-row details[open] .svc-plus { transform: rotate(45deg); }
.svc-row details[open] h3 { color: var(--accent); }
.svc-body { display: grid; grid-template-columns: 1fr 1.4fr; gap: 3vw; padding: 1vh 0 5vh calc(13.8vw - var(--g) + 2vw); }
.svc-incl { display: flex; flex-wrap: wrap; gap: 8px; margin: 1.4vh 0 3vh; }
.svc-incl li { border: 1px solid var(--ink); border-radius: 99px; padding: 6px 14px; font-size: 13px; }
.svc-rel { display: grid; grid-template-columns: repeat(3, 1fr); gap: 1vw; margin-top: 1.4vh; }
.svc-rel a { display: grid; gap: 6px; font: 400 15px/1 var(--serif); text-transform: uppercase; }
.svc-rel img { width: 100%; aspect-ratio: 9/16; object-fit: cover; transition: transform .6s var(--ease); }
.svc-rel a:hover img { transform: translateY(-6px) rotate(-1deg); }
.blog { padding-bottom: 12vh; }
.blog-list { margin: 8vh var(--g) 0 13.8vw; border-top: 1px solid var(--ink); }
.blog-list li { border-bottom: 1px solid var(--line); }
.blog-list a { display: grid; gap: 1vh; padding: 3vh 0; }
.blog-list h2 { font: 400 clamp(28px, 3.6vw, 60px)/1 var(--serif); }
.blog-list b { color: var(--accent); font-weight: 500; }
.blog-empty { margin: 8vh var(--g) 0 13.8vw; max-width: 36em; font: 400 clamp(20px, 2vw, 32px)/1.25 var(--serif); font-style: italic; }
.post-title { margin-top: 1.4vh; font: 400 clamp(40px, 6vw, 110px)/.9 var(--serif); }
.post-cover { width: min(60vw, 900px); margin: 6vh 0 0 13.8vw; }
.post-body { margin: 6vh var(--g) 0 13.8vw; max-width: 42em; font-size: 17px; line-height: 1.7; }
.post-body h2, .post-body h3 { font: 400 clamp(26px, 2.6vw, 42px)/1.1 var(--serif); margin: 1.6em 0 .5em; }
.post-body p, .post-body ul, .post-body ol { margin: 0 0 1em; }
.post-body ul { list-style: disc; padding-left: 1.2em; }
.post-body ol { list-style: decimal; padding-left: 1.2em; }
.post-body a { color: var(--accent); text-decoration: underline; }
.post-body blockquote { margin: 1.4em 0; padding-left: 1em; border-left: 3px solid var(--accent); font: 400 24px/1.3 var(--serif); font-style: italic; }
.svc-n { font: 400 15px var(--goth); color: var(--accent); }
.svc-row h3 { font: 400 clamp(26px, 3.6vw, 64px)/.95 var(--serif); text-transform: uppercase; letter-spacing: -.015em; transition: transform .5s var(--ease); }
.svc-row p { font-size: 13px; max-width: 34em; color: #3d3c39; }
@media (hover: hover) { .svc-row:hover h3 { transform: translateX(1.4vw); font-style: italic; } }
.svc-float { position: fixed; left: 0; top: 0; width: 16vw; aspect-ratio: 9/16; pointer-events: none; z-index: 30; opacity: 0; transform: scale(.7); transition: opacity .35s, transform .5s var(--ease); }
.svc-float.is-on { opacity: 1; transform: none; }
.svc-float img { width: 100%; height: 100%; object-fit: cover; box-shadow: 0 2vh 5vh rgba(0, 0, 0, .3); }
.faq { margin: 12vh var(--g) 0 calc(13.8vw); max-width: 62vw; }
.faq h3 { margin-bottom: 2vh; }
.faq details { border-top: 1px solid var(--line); }
.faq details:last-child { border-bottom: 1px solid var(--line); }
.faq summary { cursor: pointer; list-style: none; padding: 1.8vh 0; font: 400 clamp(18px, 1.7vw, 28px)/1.1 var(--serif); display: flex; justify-content: space-between; gap: 2vw; }
.faq summary::-webkit-details-marker { display: none; }
.faq summary::after { content: "+"; font-family: var(--sans); font-size: 18px; transition: transform .3s; }
.faq details[open] summary::after { transform: rotate(45deg); }
.faq details p { padding: 0 0 2.4vh; max-width: 46em; font-size: 14px; }

/* ---------- HAKKINDA ---------- */
.about { padding: 10vh 0 14vh; }
.about-body { margin-left: 13.8vw; padding-right: var(--g); columns: 2 22em; column-gap: 3vw; font-size: 16px; line-height: 1.55; max-width: 76vw; }
.about-body p + p { margin-top: 1em; }
.family { margin: 12vh var(--g) 0 13.8vw; }
.family-card { margin-top: 2vh; display: grid; grid-template-columns: 14vw 1fr; gap: 3vw; align-items: center; padding: 3vh; background: #000; color: #f1f0ec; max-width: 70vw; }
.family-card video, .family-card img { width: 100%; height: 42vh; aspect-ratio: auto !important; object-fit: contain; }
.family-card h3 { font: 400 clamp(32px, 4vw, 72px)/.9 var(--goth); }
.family-card p { margin: 1.4vh 0 2.4vh; max-width: 36em; color: #c9c7c1; }
.btn-line { display: inline-flex; gap: 8px; border-bottom: 1px solid currentColor; padding-bottom: 2px; font-weight: 500; }

/* ---------- OYUN ALANI ---------- */
.play { padding: 10vh 0 14vh; }
.play-grid { columns: 5 200px; column-gap: 1vw; padding: 0 var(--g); }
.pg { break-inside: avoid; margin-bottom: 1vw; background: #ddd; overflow: hidden; }
.pg video, .pg img { width: 100%; height: auto; transition: transform 1.2s var(--ease); }
.pg:hover video, .pg:hover img { transform: scale(1.04); }

/* ---------- İLETİŞİM ---------- */
.contact { padding: 16vh var(--g) 12vh; display: grid; justify-items: start; }
.contact > .hud-label { margin-left: calc(13.8vw - var(--g)); }
.ct-big { margin: 3vh 0 0 calc(13.8vw - var(--g)); font: 400 clamp(54px, 12.5vw, 260px)/.82 var(--serif); text-transform: uppercase; letter-spacing: -.035em; }
.ct-big span { display: inline-block; }
.ct-kult { font-family: var(--goth); text-transform: none; font-size: 1.12em; letter-spacing: -.01em; }
.ct-sub { margin: 5vh 0 0 calc(13.8vw - var(--g)); max-width: 30em; font-size: 15px; }
.btn-wa { margin: 4vh 0 0 calc(13.8vw - var(--g)); display: inline-flex; align-items: center; gap: 14px; background: var(--accent); color: #fff; padding: 18px 26px 18px 30px; border-radius: 99px; font: 500 15px var(--sans); transition: transform .5s var(--ease), background .3s; }
.btn-wa b { display: inline-grid; place-items: center; width: 28px; height: 28px; border-radius: 50%; background: var(--bg); color: var(--ink); font-weight: 600; transition: transform .5s var(--ease); }
.btn-wa:hover b { transform: rotate(45deg); }
.ct-list { margin: 9vh 0 0 calc(13.8vw - var(--g)); display: grid; grid-template-columns: repeat(3, minmax(0, 16vw)); gap: 2vw; font-size: 12px; }
.ct-list dt { color: var(--mute); margin-bottom: 4px; }
.ct-list a { text-decoration: underline; text-underline-offset: 3px; }
.soon { color: var(--mute); font-style: italic; }

/* ---------- FOOTER ---------- */
.foot { display: grid; grid-template-columns: 13.8vw 1fr auto auto; gap: 2vw; align-items: end; padding: 4vh var(--g) 3vh; border-top: 1px solid var(--line); font-size: 11px; color: var(--mute); }
.foot-logo { width: 84px; color: var(--ink); }
.foot a { text-decoration: underline; text-underline-offset: 3px; color: var(--ink); }
.foot-logo { text-decoration: none !important; }

/* ---------- SHOWREEL ---------- */
.reel { position: fixed; inset: 0; z-index: 70; background: var(--accent-deep); display: grid; place-items: center; }
.reel[hidden] { display: none; }
.reel-video { height: 86vh; width: auto; max-width: 92vw; aspect-ratio: 9/16; object-fit: cover; }
.reel-name { position: absolute; left: var(--g); bottom: 3vh; color: #f1f0ec; font: 400 clamp(28px, 4vw, 70px)/.9 var(--serif); text-transform: uppercase; }
.reel-bar { position: absolute; left: 0; right: 0; bottom: 0; height: 2px; background: rgba(255, 255, 255, .15); }
.reel-bar i { display: block; height: 100%; width: 0; background: #f1f0ec; }
.reel-close { position: absolute; right: var(--g); top: 2.2vh; color: #f1f0ec; font-size: 12px; }

/* ---------- İŞ SAYFASI ---------- */
.is-case main { padding-top: 15vh; }
.case-back { display: inline-block; margin: 0 0 6vh 13.8vw; font-size: 12px; text-decoration: underline; text-underline-offset: 3px; }
.case-head { padding: 0 var(--g) 0 13.8vw; position: relative; }
.case-title { margin-top: 1.4vh; font: 400 clamp(52px, 11.5vw, 240px)/.82 var(--serif); text-transform: uppercase; letter-spacing: -.03em; }
.case-short { margin-top: 3vh; font: 400 clamp(20px, 2vw, 34px)/1.1 var(--serif); font-style: italic; max-width: 26em; }
.case-sw { position: static; transform: none; opacity: 1; margin-top: 3vh; }
.case-grid { display: grid; grid-template-columns: 13.8vw minmax(0, 26vw) minmax(0, 1fr); gap: 3vw; padding: 9vh var(--g) 0; align-items: start; }
.case-meta { display: grid; gap: 2.4vh; font-size: 11px; position: sticky; top: 15vh; }
.case-meta dt { color: var(--mute); margin-bottom: 2px; }
.case-meta a { text-decoration: underline; text-underline-offset: 3px; }
.case-hero { position: sticky; top: 12vh; background: #ddd; box-shadow: 0 3vh 6vh -2vh rgba(0, 0, 0, .35); }
.case-hero-media { width: 100%; height: auto; max-height: 80vh; object-fit: cover; }
.case-story { font-size: 16px; line-height: 1.6; max-width: 38em; padding-bottom: 6vh; }
.case-story p + p { margin-top: 1.1em; }
.case-story .lead { font: 400 clamp(24px, 2.3vw, 40px)/1.12 var(--serif); }
.case-story h2 { margin: 6vh 0 1.6vh; }
.case-did { border-top: 1px solid var(--line); margin-bottom: 4vh; }
.case-did li { border-bottom: 1px solid var(--line); padding: 1.3vh 0; display: flex; gap: 1em; }
.case-did li::before { content: "✦"; font-size: 10px; color: var(--accent); padding-top: .3em; }
.case-track { margin-top: 14vh; background: var(--accent-deep); color: #f1f0ec; }
.ct-pin { height: 100vh; overflow: hidden; display: grid; grid-template-rows: auto 1fr; }
.ct-head { display: flex; justify-content: space-between; padding: 4vh var(--g) 0 13.8vw; }
.ct-head .hud-label, .ct-hint { color: #ffb2a6; font-size: 12px; }
.ct-rail { display: flex; align-items: center; gap: 4vw; padding: 0 12vw 0 13.8vw; width: max-content; will-change: transform; }
.ct-card { position: relative; height: 72vh; flex: none; transform: rotate(var(--r)); box-shadow: 0 4vh 8vh rgba(0, 0, 0, .45); background: #222; }
.ct-card video, .ct-card img { height: 100%; width: auto; max-width: none; }
.ct-card.is-wide { height: 56vh; }
.ct-card figcaption { position: absolute; left: 0; top: 100%; margin-top: 1.6vh; font: 400 15px var(--goth); color: #ffb2a6; }
.case-cta { padding: 16vh var(--g) 4vh 13.8vw; }
.case-cta p { font: 400 clamp(30px, 5vw, 96px)/.9 var(--serif); text-transform: uppercase; letter-spacing: -.02em; max-width: 12em; }
.case-cta .btn-wa { margin-left: 0; }
.case-next { display: grid; grid-template-columns: 13.8vw 1fr 14vw; align-items: center; gap: 2vw; margin: 12vh var(--g) 6vh; padding-top: 4vh; border-top: 1px solid var(--ink); }
.case-next-name { font: 400 clamp(40px, 8vw, 170px)/.86 var(--serif); text-transform: uppercase; letter-spacing: -.03em; transition: transform .6s var(--ease); }
.case-next:hover .case-next-name { transform: translateX(2vw); font-style: italic; }
.case-next img { aspect-ratio: 9/16; object-fit: cover; width: 100%; }

/* ---------- MOBİL ---------- */
@media (max-width: 900px) {
  :root { --g: 16px; }
  body { font-size: 14px; }
  .hud-menu, .hud-audio, .hud-based, .hud-scroll { display: none; }
  .hud::before { content: ""; position: absolute; left: 0; right: 0; top: 0; height: 58px; background: linear-gradient(var(--bg) 70%, rgba(236, 235, 232, 0)); pointer-events: none; }
  .is-home:not(.hud-on) .hud::before { opacity: 0; }
  .hud-badge { width: 64px; top: 14px; }
  .hud-right { top: 16px; }
  .hud-right .hud-label { display: none; }
  .hud-reel { bottom: 16px; background: var(--ink); color: var(--bg); text-decoration: none; padding: 9px 14px; border-radius: 99px; }
  .is-home .hud { opacity: 1; visibility: visible; }
  .intro { height: 190vh; }
  .intro-logo { width: 88vw; }
  .intro-pusher { width: 21vh; bottom: 14vh; }
  .intro-curtain { transform: translateX(52vw); }
  .intro-hint { transform: translateX(-26vw); }

  .work { height: calc(var(--n) * 38vh + 100vh); }
  .wm { box-shadow: none; will-change: auto; }
  .work-stage { --cw: 26vw; --ch: 46.2vw; }
  .work-meta, .wl-dash { display: none; }
  .work-count { left: var(--g); top: 10vh; z-index: 5; }
  .work-count > .hud-label { display: none; }
  .count-num { font-size: 13vh; }
  .count-total { left: auto; right: -8vw; top: 1vh; }
  .work-list { left: 54vw; right: 10px; width: auto; top: 0; text-align: left; z-index: 3000; }
  .wl { height: 13vh; opacity: .3; }
  .wl.is-active { opacity: 1; }
  .wl a { justify-items: start; gap: 2px; background: rgba(236, 235, 232, .9); padding: 6px 8px; border-radius: 4px; }
  .wl-sector { font-size: 10px; }
  .wl-name { font-size: clamp(16px, 4.4vw, 28px); line-height: 1; }
  .wl-short { display: none; font-size: 11px; line-height: 1.35; }
  .wl.is-active .wl-short { display: block; }
  .wl-sw { position: static; transform: none; justify-content: flex-start; margin: 6px 0 0 8px; }

  .sec-head { grid-template-columns: 1fr; gap: 10px; }
  .svc-row summary { grid-template-columns: 2.2em 1fr 1.4em; }
  .svc-row summary p { grid-column: 2; margin-top: 8px; }
  .svc-plus { grid-column: 3; grid-row: 1; }
  .svc-body { grid-template-columns: 1fr; padding-left: 2.2em; }
  .blog-list, .blog-empty, .post-body, .post-cover { margin-left: var(--g); width: auto; }
  .svc-float { display: none; }
  .faq, .family, .about-body, .contact > .hud-label, .ct-big, .ct-sub, .btn-wa, .ct-list { margin-left: 0; max-width: none; }
  .faq { margin: 8vh var(--g) 0; }
  .about-body { padding: 0 var(--g); columns: 1; }
  .family { margin: 8vh var(--g) 0; }
  .family-card { grid-template-columns: 1fr; max-width: none; }
  .play-grid { columns: 2; column-gap: 8px; }
  .pg { margin-bottom: 8px; }
  .ct-list { grid-template-columns: 1fr; }
  .foot { grid-template-columns: 1fr 1fr; }

  .is-case main { padding-top: 11vh; }
  .case-back, .case-head, .case-cta { margin-left: 0; padding-left: var(--g); }
  .case-back { margin-left: var(--g); }
  .case-grid { grid-template-columns: 1fr; padding-top: 5vh; }
  .case-meta { position: static; grid-template-columns: 1fr 1fr; order: 2; }
  .case-hero { position: static; order: 1; }
  .case-story { order: 3; }
  .ct-pin { height: auto; padding-bottom: 6vh; }
  .ct-head { padding-left: var(--g); padding-bottom: 3vh; }
  .ct-rail { width: auto; overflow-x: auto; scroll-snap-type: x mandatory; padding: 2vh var(--g) 6vh; gap: 16px; transform: none !important; }
  .ct-card { height: 60vh; scroll-snap-align: center; transform: none; }
  .ct-card.is-wide { height: auto; width: 86vw; }
  .ct-card.is-wide video, .ct-card.is-wide img { width: 100%; height: auto; }
  .bubble { left: 10%; padding: 8px 12px 10px; }
  .case-next { grid-template-columns: 1fr 28vw; }
  .case-next .hud-label { grid-column: 1 / -1; }
}

@media (prefers-reduced-motion: reduce) {
  *, *::before, *::after { transition-duration: .01ms !important; animation: none !important; }
}

/* ilk ekran: perdenin üstünde ne yaptığımız */
.intro-pitch { position: absolute; left: 6vw; top: 9vh; max-width: 46vw; color: #fff; }
.ip-kicker { font: 400 clamp(26px, 3.4vw, 58px)/1 var(--serif); font-style: italic; letter-spacing: -.01em; }
.ip-line { margin-top: 2.2vh; font-size: 13px; letter-spacing: .02em; opacity: .9; max-width: 34em; }

/* hızlı brief → WhatsApp */
.brief { margin: 7vh 0 0 calc(13.8vw - var(--g)); width: min(640px, 100%); display: grid; gap: 22px; }
.bf-field { display: grid; gap: 8px; font-size: 12px; color: var(--mute); }
.bf-field input, .bf-field textarea { font: 400 20px/1.3 var(--serif); color: var(--ink); background: transparent; border: 0; border-bottom: 1px solid var(--line); padding: 6px 0 10px; outline: none; resize: vertical; }
.bf-field input:focus, .bf-field textarea:focus { border-color: var(--ink); }
.bf-chips { border: 0; padding: 0; margin: 0; display: flex; flex-wrap: wrap; gap: 8px; }
.bf-chips legend { font-size: 12px; color: var(--mute); margin-bottom: 10px; }
.bf-chips label { cursor: pointer; }
.bf-chips input { position: absolute; opacity: 0; pointer-events: none; }
.bf-chips span { display: inline-block; padding: 9px 14px; border: 1px solid var(--line); border-radius: 99px; font-size: 13px; transition: background .25s, color .25s, border-color .25s; }
.bf-chips input:checked + span { background: var(--ink); color: var(--bg); border-color: var(--ink); }
.bf-chips input:focus-visible + span { outline: 2px solid var(--accent); outline-offset: 2px; }
.brief .bf-send { margin: 6px 0 0; border: 0; cursor: pointer; justify-self: start; }
@media (max-width: 900px) {
  .intro-pitch { left: 5vw; top: 10vh; max-width: 40vw; }
  .ip-kicker { font-size: 22px; }
  .ip-line { font-size: 11px; line-height: 1.5; }
  .brief { margin-left: 0; }
}

/* sağ üst menü: intro dahil her yerde görünür */
.hud-right { z-index: 3; }
.top-menu-btn { display: inline-flex; align-items: center; gap: 8px; font: 500 11px var(--sans); background: var(--ink); color: var(--bg); border: 0; border-radius: 99px; padding: 6px 12px; cursor: pointer; }
.top-menu-btn i { width: 12px; height: 7px; border-top: 1.5px solid currentColor; border-bottom: 1.5px solid currentColor; transition: transform .3s; }
.tm-open .top-menu-btn i { transform: rotate(90deg); }
.top-menu { position: absolute; right: var(--g); top: calc(2.2vh + 34px); background: var(--bg); color: var(--ink); padding: 22px 34px 22px 26px; box-shadow: 0 2vh 6vh rgba(0, 0, 0, .18); min-width: 240px; z-index: 3; }
.top-menu ul { list-style: none; margin: 0; padding: 0; display: grid; gap: 6px; }
.top-menu ul a { font: 400 30px/1 var(--serif); text-transform: uppercase; letter-spacing: -.01em; }
.top-menu ul a:hover { color: var(--accent); }
.top-menu-wa { display: inline-block; margin-top: 16px; font-size: 12px; text-decoration: underline; text-underline-offset: 3px; }
/* intro boyunca HUD gizli olsa da sağ üst blok görünsün */
.is-home:not(.hud-on) .hud { opacity: 1; visibility: visible; }
.is-home:not(.hud-on) .hud > *:not(.hud-right):not(.top-menu) { opacity: 0; visibility: hidden; pointer-events: none; }
/* logo ekranında kaydırma çağrısı */
.intro-more { display: flex; align-items: center; gap: 10px; margin-top: 1vh; font: 500 15px var(--sans); letter-spacing: .02em; color: var(--ink); background: var(--paper); padding: 10px 18px; border-radius: 99px; box-shadow: 0 1vh 3vh rgba(0,0,0,.08); }
.intro-more b { display: inline-block; color: var(--accent); animation: more-bob 1.4s var(--ease) infinite; }
@keyframes more-bob { 50% { transform: translateY(5px); } }
@media (max-width: 900px) {
  .top-menu { right: 16px; top: 52px; }
  .top-menu ul a { font-size: 26px; }
  .is-home:not(.hud-on) .hud > *:not(.hud-right):not(.top-menu):not(.hud-badge):not(.hud-reel) { opacity: 0; }
  .is-home:not(.hud-on) .hud > .hud-badge, .is-home:not(.hud-on) .hud > .hud-reel { opacity: 1; visibility: visible; pointer-events: auto; }
}

/* Netlify'ın enjekte ettiği "Powered by Netlify" rozeti */
#nl-badge-frame { display: none !important; }